The Problem
The Solution
QuipTag enables the Marketing & Analytics team to manage analytics tags independently, freeing them from relying on AEM development resources.
It automates component-based metadata authoring directly in AEM for data layer management.
QuipTag Addresses Key Challenges
Eliminates manual DOM scraping
Automate DOM scraping to save time and reduce errors in metadata extraction.
Direct integration with AEM components
No manual tagging required, saving costs and minimizing human errors.
User-friendly interface
Marketers and content authors can make changes easily without technical dependencies.
Automated quality assurance (QA)
QuipTag Integrates automated testing to ensure reliable data collection with fewer QA bottlenecks.
Seamless Updates
Manage metadata tag updates across multiple websites with speed and accuracy.
Real-World Impact QuipTag IN Action
A Fortune 100 Pharma
needed to implement analytics tagging across 14 web pages with 272 interactions (videos, CTAs, link clicks, scroll tags).
Traditionally, this took 23 days with manual authoring and three rounds of validation.
With QuipTag, the entire process was completed in just one day, representing a 95% reduction in time spent on tagging and validation.
Other Key Results
Up to 70%
reduction in time spent on data layer management.
40%
faster content publication cycles.
40%
decrease in metadata-related errors.
30%
improvement in marketing team agility to implement new tracking requirements.
Benefits of Using QuipTag
Immediate Cost Reduction
QuipTag optimizes metadata workflows, reducing costs by 55%.
Direct integration with AEM components
Experience exponential reductions in the time-to-market for new sites.
Improved Data Quality
Automate metadata management for reliable and accurate data across your analytics Platforms.
Enhanced Agility
Adapt to new data needs without lengthy development cycles, freeing up you teams to focus on growth.
Superior QA Process
Automated testing capabilities ensure quality assurance for data integrity and faster content publication.
Why Choose QuipTag?
As digital transformation accelerates, the need for automated, efficient data layer management has never been greater.
QuipTag empowers your teams to focus on content quality and analytics insights, not manual tagging processes.